The fourth and final tool in the SEO PowerSuite family that I’ll take a look at is Link Assistant. This is by far and away the tool I use the least of the four. That’s not to say that this is a poor piece of software, I just don’t deal with link exchanges much anymore.
Link Assistant has two main areas of functionality. Area one attempts to identify partners for you to exchange links with. The second area deals with managing those relationships and links once you’ve got them.
The ways that Link Assistant can try to find link exchange partners for you are:
- Find sites by keyword search
- Find sites with link submission forms
- Find sites that link to your competitors
- Find sites that already link to you
- Harvest all URLs on webpages you specify
- Perform a deep scan on the website you specify
When you pick any of these options and enter the information required, Link Assistant will spend a few minutes searching Google and return with up to 30 possible link partners (with a PR rank of 3 or higher) with their website name, page title and email address if it can. The fact that it searches the website and whois for contact info is a great little feature.
Out of the 30 results, 5-10 may be useable. You check the ones you want and push next. The program will then ask you if you want to ignore the ones you didn’t pick from future searches. I always choose yes.
Once you’ve got some targets for a link exchange you can use Link Assistant to send emails, build link pages automatically for your website with links to all link partners and monitor inbound links to make sure they exist and are DOFOLLOW links. This is all really cool functionality; I just don’t ever find myself using it.
I made a short YouTube video showing how I use Website Auditor.
Honestly, I wouldn’t buy Link Assistant on it’s own but the other three programs in SEO PowerSuite are 100% must haves so I just get the bundle with all four. I used this program a lot when I first got it to find link partners and now that I’ve started this website I’ll start using it again and report back here with my impressions one year later.
As with all SEO PowerSuite tools, there is a no time limit near full functional free edition that you can download from the site. I used my free edition for well over a month while I was contemplating purchase of the product.
I want to make the same caveat about this piece of software that I made with Rank Tracker and SEO Spyglass. If you’re going to be using it often, you should invest in a few private or shared proxies and the captcha service. This has nothing to do with the software itself; it’s just the way search engines work. For my wife’s main site I check three search engines for 92 different terms in Rank Tracker. If I use no proxies the search will take a few hours. I use 5 private proxies I can get the search time to just under one hour and when I switched from 5 proxies to 15 I get the total time down to 8 minutes. Scans with this program can take a while.